Participate in a variety of digital marketing activities across a portfolio of websites. Extensive experience using Google Analytics, Google Tag Manager, Google Data Studio, Active Campaign, Google Ads, Facebook Ads, Amazon PPC and more.
Digital Marketing Analyst
Escalade Sports April 2019 - September 2020
Performed daily data analysis and reporting on website data. Developed an analytics reporting dashboard that integrated eCommerce data across more than a dozen brands and multiple marketing mediums that influenced marketing strategy.
Education
University of Southern Indiana
MBA, Data Analytics
2019 - 2020
BS,
Computer Information Systems
2014 - 2018
Minor: Computer Science
BS,
Marketing
2014 - 2018
Minor: Web Development For Enterprise
Relevant Certifications
Google Analytics Certification
Google Ads Search Certification
Designed by: Matthew Sims
Data Analyst living in the greater Evansville area